20 People Share Their “I Was Into It Before It Was Cool” Stories

11. 

“Hulu in 2008. It used to be completely free, browser based, with no ads. It was the only way for me to watch new episodes of Heroes every week.” — HapaHime

12. 

“I remember going around to stores trying to find all 6 issues of Infinity Gauntlet. I had read one while waiting on my Mom to finish grocery shopping and I was hooked. That made me a dork in the early 90s… but now its a billion dollar worldwide phenomenon.” — jsreyn

13. 

“I was into memes when they were called ‘demotivational posters.'” — Talonqr

14. 

“Hating Bill Cosby. Had to do volunteer work at the local Jello-O museum for 30 hrs to graduate high school in 2008. He used to be the spokesperson for Jell-O. I had to listen to him talk about Jell-O in old commercials for 30 hours on a loop. Edit: I should also mention it’s the town where a bunch of kids acquired a mass conversion disorder and all thought they had Tourette’s. I actually have mild Tourette’s, so that’s another thing I did before it was cool.” — SiaNage1

15. 

“I read Fight Club because it was featured prominently in Borders. At the time, no one had heard of it or its amazing author.” — sd_glokta

16. 

“I got Instagram when it was a photography app back in 2011.” — goldilocksand3beers

17. 

“Don’t want to brag but I bought some N95 masks the second week of January.” — imayposteventually

18. 

“I was into vinyl before it made a comeback. And since nobody in the 90s or early 2000s wanted their records anymore, I basically got 500+ records for free or nearly free.” — latchkey_adult

19. 

“Sperries. Mind you, I’m was not your basic, preppy white boy but a dark-skinned Mexican, with no sense of style. My mom heard these were the next fashion item and bought the shoes the summer before they blew up. Throughout the year, middle school got made fun of for my ‘poor people’ shoes. I eventually got so frustrated and threw them away. August comes around and on the first day of school everyone is gassing each other up about their sperries. Even if I went back and bought or even found my old pair, I would’ve been teased for ‘copying’ their style.” — ElZarigueya

20. 

“I was chugging Pabst Blue Ribbons years before it became the go-to hipster brew.” — agent_tater