There are times on the internet when something crosses our paths that is so inexplicable, so insane as to just defy explanation.
Other times there are things that simply must be fully experienced to be believed. This viral ad is both. It’s a two-minute cinematic journey and the ending will most definitely make you say “WHAT!?”
A curious video started circulating on Twitter today—a VERY EXTRA advertisement with an ending no one wanted to spoil but everyone wanted to comment on. Here are just a few of the reactions/reviews to whet your appetite:
The ad begins with a woman giving birth in her own bathtub (for some reason). Until the end there’s no narration, only a melodramatic orchestral track.
We then follow this bathtub baby boy’s life as he grows up…
Learns to pee (???)…
Learns to shave…
Falls in love…
Becomes an angsty rebellious teen…
Travels the world…
And finally reunites with his parents.
I also do not want to spoil the ending for you, so here’s the video in its entirety:
got another capitalism greatest hit. i will give you one hundred thousand dollars if you can guess the brand by the end pic.twitter.com/bwfJJLabg4
— Ryan 'Follow @SecretBase' Simmons (@rysimmons) June 27, 2019
In case you’re listening without audio, the soft female narrator at the end says, “Every day, life asks you the same question—what are you gonna try today?”
WTF, right?? Surely you have some questions! Ryan Simmons, who posted the original tweet, followed up with a helpful FAQ:
FAQ:
Q: Is this real?
A: Real as you and me.
Q: Who made it?
A: A firm called Stink (!) out of their Brazil office with director Salsa (?)
Q: Is that a little boy peeing?
A: Yes.
Q: I got it right on the first guess.
A: That’s not a question, and no you did not.— Ryan Simmons (@rysimmons) June 27, 2019
MORE FAQ:
Q: Is he peeping on his mom?
A: I don’t think so, but anything’s possible.
Q: Is the sandwich artist the girl he kissed?
A: See above.
Q: When he shaves his head after the heartbreak, is he becoming an incel?
A: Without a doubt, 100% yes.— Ryan Simmons (@rysimmons) June 27, 2019
But I still have a few more. First of all: WHY? Secondly, WHYYYYYYYYYYYY??? Thirdly—and this is a question I ask myself a lot—are we being trolled? Are we being duped by some Machiavellian advertising executives into promoting this schmaltzy abomination of a commercial? The ad execs are no doubt watching this creep across the internet and rubbing their hands together in glee, gobsmacked responses be damned.
Subway released a statement in response to the, uh, response to their ad, but deleted it, so here’s a Tweet from their account that’s so lame you can imagine what their statement was:
Ciabatta get over to a Subway to try these new sandwiches. pic.twitter.com/5f57gPJ9Iw
— Subway® (@SUBWAY) June 27, 2019
2019 continues to be wild as hell.