Peloton’s “funny on accident” Christmas ad now has a “funny on purpose,” thanks to the internet’s hottest master-troll, Ryan Reynolds.
Oh, and if you haven’t seen the Peloton bike ad, basically here’s what happens: a wife is gifted an exercise bike by her husband for Christmas, then proceeds to make a year-long vlog about her experience.
this ad is making me lose my goddamn mind pic.twitter.com/GXgypRkFOg
— sam MOEN (@cool_yeah_ok) December 1, 2019
Critics (including RuinMyWeek) have mercilessly mocked the ad as it pretty much implies that the husband wants his already thin and gorgeous wife to step it up a notch and get her fat ass in shape.
Look I don’t want to be “The Peloton Ad Guy” anymore but the newest commercial about the vlogging 116 lb woman’s YEARLONG fitness journey to becoming a 112 lb woman who says “I didn’t realize how much this would change me” is just ri-god-damn-diculous. Come on.
— Clue Heywood (@ClueHeywood) November 25, 2019
Peloton is legally required to repossess your bike if at least one wall of your house isn’t entirely windows
— jon drake (@DrakeGatsby) December 4, 2019
https://twitter.com/markhoppus/status/1201716294766202880
If my husband bought me a Peleton, I'd spend a year making selfie videos of me drying my bras on it.
— Elizabeth Hackett (@LizHackett) December 3, 2019
Well, now Ryan Reynolds has released his own trolling parody on Instagram.
The parody ad, which Reynolds is using to promote his own Aviation Gin, not only pokes fun at the Peloton ad but also gives the actress who starred in it, Sean Hunter, the ability to distance herself from the controversy.
“My image is being associated with sexism, with the patriarchy, with abuse, with these words that I am seeing people write about me. That’s not who I am,” Hunter told GMA this week.
I mean, good. She’s just trying to pay her bills as an actress, not save the fucking children.
Hopefully, this parody shifts the blame back to Peleton.