Jason Mustian
🦷 The stripes in toothpaste…
If you’re a child of the 70s, you no doubt remember Aquafresh toothpaste and their signature “stripe.” This was in response to customers asking for something in the toothpaste to freshen the breath in addition to cleaning their teeth. Aquafresh thus added the blue stripe to their paste to indicate that it could do both. Soon, the brand added a 3rd red stripe to their product to indicate that their paste now had triple action; cleaning, freshening, and plaque control. Even though solid white toothpaste offers the same benefits, companies continue to add stripes because consumers find it easier to accept that their toothpaste can do more things when there are separate colors to indicate that it can. 🦷
👉 The number “57” on a bottle of Heinz Ketchup…
Apparently, the embossed number “57” on Heinz’s bottle is what the company’s spokesperson calls a soft spot. “All you need to do is apply a firm tap where the bottle narrows and the ketchup will come out easier.” No need to punch that bottle too much! Just aim for the ol’ 57 and give it a gentle tap. 👉
Screwdriver handle grooves are made so you can use it as a wrench too…
A lot of screwdrivers can be easily slid through a wrench and are used to create more torque. This feature is especially helpful at complicated heights and angles.
